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16:40 Day 2Scene 1

Product management

Be brave and Shape your product Up!

Martin Gjesdal

Martin Gjesdal

Martin has 20+ years of experience within development and design, but turned to product management by chance. He and his team is currently responsible for all digital initiatives in SKAGEN Fondene, a Storebrand brand.

Imagine you work in a product team in a big organization, but sprints copy/paste, scopes creep, backlog grows, stakeholder list is long and decision making is unclear. Sounds familiar? Explore the journey of Martin and his brave colleagues; implementing Shape Up overnight and levelling up their focus and pace!